Friday, August 29, 2014

Asustek expects to ship nearly 8 million ZenFones in 2014

Asustek Computer has seen booming sales of ZenFone and expects to ship 2.8-2.9 million units in the third quarter of 2014 and nearly eight million units in the whole year, according to company CEO Jerry Shen.

Asustek has launched the ZenFone in Taiwan, China, Hong Kong, Singapore, the Philippines, Thailand, Indonesia, Malaysia, Vietnam, India, Russia and Turkey, Shen said. The ZenFone will launch in Brazil in the fourth quarter and a customized TD-LTE-enabled version will appear in the China market through cooperation with China Mobile in November, Shen indicated.

Asustek plans to unveil second-generation ZenFones at the 2015 Consumer Electronics Show scheduled for January and launch LTE-enabled models in the US in 2015. Asustek aims to ship 16 million ZenFone in 2015, with LTE-enabled units to account for over 40%.

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